Wednesday, December 8, 2021

#LifeSwitch: The ladies of the Sunnies empire share their journey to making the move to Samsung

Georgina Wilson, Martine Ho, Bea Soriano-Dee, and Jess Wilson seem to have it all. They run Sunnies, a business empire that covers eyewear, food, and makeup. Today, it is a global brand with more than 300 employees and close to 100 stores. The women, who started as Manila’s It Girls, quickly became seasoned entrepreneurs with their pulse on what’s hip and cool.

How do they balance it all? The girls rely on Samsung, which takes their business and personal lives to the next level. Here, they share what they love most about the brand's latest foldable device, the Galaxy Z Flip3 5G:

Georgina Wilson

A tastemaker like Georgina Wilson knows good design, and she saw it in the Galaxy Z Flip3 5G.

“I had a flip phone once upon a time, and I thought the innovation and attention to beauty on this model was something I had never seen before. I was immediately attracted to it and actually begged to be the ambassador!” says Wilson.

Wilson, however, has been using Samsung for the past five years. According to her, “I was convinced by my BFF to switch and it was the easiest thing. The Smart Switch app made it so seamless and I've never looked back.”

In fact, all of her appliances at home are made by Samsung, and she can control them remotely using the SmartThings app.

It’s this convenience that Wilson loves. The Galaxy Z Flip3 5G is compact, and she can take it wherever she needs to go.

“Everything on my phone feels fast, and I can tailor it to whatever I need and want it to be. ”

Martine Cajucom-Ho

For Ho, the biggest draw to switching to Samsung is the camera quality. She says, “I love how crisp, bright, and true to life the images are. Whenever I meet Samsung users, we always talk about how much we love the images our phones shoot. It feels like DSLR quality in the palm of my hand.”

“The hands-free selfie using the palm gesture is such a game-changer, especially when I need to take a photo with a toddler. It’s been so great for family portraits,” Ho adds. She also counts on the VSCO app to edit her tap-worthy content.

The entrepreneur also uses the Galaxy smartphone to run the Sunnies empire. Ho shares, “We use Microsoft Outlook and Teams for work, which is great on Samsung and helps keep us all connected and organized. The battery life also saves me on long calls!”

Jess Wilson

“I literally live on my phone. I have my whole work set up there,” Jess Wilson shares about her Galaxy Z Flip3 5G.

A feature that Wilson loves as an entrepreneur is the long-lasting 3,300 mAh battery life.

“The fact that I’m not forever connected to a wall charging my phone has been life-changing. I can work from day to night without recharging my phone," she says.

Another key feature for her is the smartphone’s 5G capabilities, a must-have for any entrepreneur. According to Wilson, “quicker communication and stronger connectivity are integral these days in a work-from-home setup. I felt this, even more, when I was working while traveling last month around Europe.”

Wilson also loves shooting content with the Galaxy Z Flip3 5G, sharing that “the camera is also superior, which was another huge reason to switch over.”

She enjoys how she can take hands-free selfies by simply putting the Galaxy Z Flip3 5G on a flat surface, propping it up like a laptop through Flex mode, and capturing the moment by showing her palm on the screen.

Bea Soriano-Dee

Soriano-Dee might be what you would call a Samsung baby. According to her, “most of the things in my house are from Samsung, from my phone to my refrigerator, washing machine, and air dresser. Samsung has always been the industry's innovator, and I connected with their vision and their products.”

Knowing Soriano-Dee’s love for Samsung, it makes sense that she would switch to the Galaxy Z Flip3 5G. For her, it’s all about practicality.

I'm not a fan of bags and if I had a choice, I would never bring a bag. That's why I found the smartphone to be so cool. It can fit the smallest pockets. It's small when you fold it but becomes a big screen when you use it,” Soriano-Dee says. She also finds the form factor nostalgic, a throwback to when flip phones dominated the market.

Apart from the design, the Sunnies co-founder believes that the Galaxy Z Flip3 5G is helpful to her as an entrepreneur. She reveals, “it carries all my files I need wherever I go. I love that everything is not just accessible but easy to bring everywhere as well.”

The device is now available in the Philippines for Php 52,990 SRP for the 128GB variant and Php 56,990 SRP for the 256GB variant, in Cream, Green, Lavender, and Phantom Black colorways.

Ready to make the switch? Buy the Galaxy Z Flip3 5G for as low as Php 2,207.92/month at 0% for up to 24 months, or pay the first installment next year with BDO credit cards. Drop by the nearest Samsung Experience Stores or Authorized Stores, or go to to get yours now!

For more information about the Galaxy Z Flip3 5G, visit

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