RLC Residences Garners Highest Purchase Intent in the Next 2-3 Years Among Residential Condo Developer Brands

File Photo: 2024 Developer of the Year RLC Residences garners the highest purchase intent in the next few years among other residential condo brands.

RLC Residences has once again solidified its position as one of the leading names in the residential condo market, topping both Top-of-Mind Awareness and Purchase Intent in a recent study conducted by Kantar. The residential division of Robinsons Land outperformed key competitors, particularly in the mid-tier condominium segment, showcasing strong conversion rates and brand affinity.

The study, which surveyed 1,035 property seekers from socio-economic class ABC1 households within NCR+ (NCR, Cavite, Rizal, Pampanga) and Cebu (Metro Cebu, Mandaue, Punta Engaño, and Busay), specifically males and females aged 25 to 60 years old who are purchase decision-makers of residential condominium property to buy, actively looking for a residential condo to buy from a developer, and intend to purchase in the next 2-3 years, revealed RLC Residences as the most recognized and preferred developer among local residential condo purchase intenders.

Among those who interacted with brokers, RLC Residences generated strong associations with: being highly recommended by friends and family, value for money, friendly and knowledgeable property agents, flexible payment terms, being known for property value increases, providing various payment channel options, providing digital condo services, and being customer-centric (immediately attends to client’s concerns).

RLC Residences Unveils Future of Home Living at RLC Residences Expo 2025: Hello, Home, Forever

Expo runs from June 20 to 22 at Park Avenue, 

Bridgetowne, Pasig City

From L to R: - Dan Carlo Torres - Marketing Director and Head of Brand Management and Operations, RLC Residences

- Ma. Czarina Theresa Lugue – Asst. Vice President and Head of Business Development

- John Richard Sotelo – Chief Marketing Officer of Robinsons Land and Senior Vice President – General Manager of RLC Residences

- Stephanie Anne Go – Vice President and Head of Business Development and Design

- Carissa Denise Lao - Vice President and Overall Head of Sales

- Karen Cesario - Senior Director, Marketing Head, and Chief Integration Officer

- Engr. Emmanuel Arce, Vice President for Project Management

RLC Residences officially opens the doors to RLC Residences Expo 2025: Hello, Home, Forever—the first developer-curated expo in the Philippines dedicated to celebrating what a home truly means: a place to begin, grow, and build a life that lasts. Happening from June 20 to 22, 2025 at Park Avenue, Bridgetowne, Pasig City, the three-day event brings together thoughtfully curated experiences, exclusive offers, and expert insights to help home seekers find not just any space, but the right one—their “forever” home.

The expo also marks a meaningful milestone for its parent company, Robinsons Land, as it celebrates 45 years of building quality developments and communities. The event pays tribute to this legacy—highlighting the company's continued evolution and unwavering commitment to creating spaces that improve lives.

The event commenced with a ceremonial ribbon-cutting led by top executives of RLC Residences, Mr. John Richard Sotelo, Chief Marketing Officer of Robinsons Land and Senior Vice President, Business Unit General Manager of RLC Residences; Ms. Stephanie Anne Go, Vice President and Head of Business Development and Design; Ms. Czarina Lugue, Assistant Vice President and Head of Business Development, Ms. Carissa Denise Lao, Vice President and Overall Head of Sales; Mr. Dan Carlo Torres, Marketing Director and Head of Brand Management and Operations; and Ms. Karen Cesario, Senior Director, Marketing Head and Chief Integration Officer.

Your Haven With an Investment Edge: RLC Residences unveils the last tower of Le Pont Residences

Le Pont Residences continues to bridge Filipinos to their best life

Le Pont Residences, which translates to “The Bridge,” has linked Filipinos to their best life at the 31-hectare master-planned Bridgetowne Destination Estate (BDE). RLC Residences’ premium high-rise property launched its first tower in 2023 and is now introducing its second.

Le Pont Residences’ first tower is now 85% sold, one of the fastest-selling residential developments in the area. Aspiring homeowners can still have their slice of heaven with the remaining units or invest in the new tower. Le Pont Residences’ second tower will keep the sophisticated charm of its first tower, along with new features to look forward to.

“Le Pont Residences is both a haven and an investment opportunity. It’s only been 1 year and 6 months since we first introduced the first tower, but it already appreciated by 8% in net value, with units currently valued at Php 310K/sqm compared to the initial launch price of Php 286K/sqm. We are proud of this performance, which is much higher than the government 10-year tenor of 6.5%," reveals John Richard Sotelo, RLC Residences’ Senior Vice President and Business Unit General Manager and Robinsons Land Chief Marketing Officer.

Homeseekers Dream: RLC Residences unwraps Filipinos’ ideal home

Home plays a major role in various stages of our lives, and for multiple reasons. More than just a place to stay, our home is where we live our best life and celebrate multiple milestones in life.

With all the different stories of various home seekers, RLC Residences finds itself inspired to share how they shaped the brand’s purpose as seen on their offerings and operations. Hence, the premiere of its Brand Story that was launched during Heart Evangelista’s partnership renewal with the brand. 

“Over the years, we at RLC Residences strive to bring to life homes that are attuned to the needs of our clients. And more than that, we wanted to help them create a delightful experience through living spaces based on their needs. This way, they can achieve the life that they envision for themselves and their families,” says Karen Cesario, Marketing Head and Chief Integration Officer.

RLC Residences is heading to Ironman 70.3 in Cebu this August!

 

Witness RLC Residences raise the bar yet again as it joins this year's most awaited global triathlon event in Cebu as part of the run leg.

"We are thrilled to be part of this year's event, as this symbolizes how RLC Residences has come full circle in the game of elevating the lives of people whom we build condominiums for," RLC Residences Head of Marketing and Chief Integration Officer,  Karen Cesario shares.

Not many know, but RLC Residences has been part of the first Ironman held in Cebu in 2012, through its project AmiSa Private Residences. AmiSa Private Residences, a destination home located in Mactan, Cebu has since then been part of this three-part race, welcoming triathletes as they take on the course's run phase along the breathtaking views of the Punta Engano coastline.  

Growing Together: Lamudi and RLC Residences Renew Ties

From left to right: Lamudi Philippines Managing Director and CEO Kenneth Stern; RLC Residences Director, Head of Marketing and Chief Integration Officer Karen Cesario; RLC Residences Senior Vice President and Business Unit General Manager John Richard Sotelo; Lamudi Co-Founder and CEO Kian Moini; and Lamudi Philippines Vice President-Operations Ramjit Lahiri.

Driven by a force to elevate the ways of living of their patrons, Lamudi and RLC Residences inked a partnership agreement once again. The contract signing held physically marks the second year of partnership between the two firms.

2022 marks a rise in the property market as the industry sees a more positive outlook in the return of normalcy.

Top officials from real estate platform Lamudi and developer RLC Residences recently held a face-to-face gathering to renew their partnership. The contract signing happened at the City Life Gallery in Robinsons Galleria.

RLC Residences | Live the life you deserve in the new normal

With telecommuting and distance learning likely to continue for at least another year or so, there is a need to have space arrangements for work-from-home individuals and students. This is a challenge for real estate developers – to provide quality, safe, and healthy living spaces so homeowners can live their lives with ease and in style in the new normal.

Raise, Live, and Connect with RLC Residences

With three-decade-long experience in residential developments, RLC Residences understands this new market needs, and their developments are anchored on a commitment to “Raise, Live, and Connect.”

The “Raise, Live, and Connect” brand promise resonates with what the property market is looking for right now, which are well-designed and stylish living spaces with areas for work, recreation, and relaxation, so these homes are havens for living, learning, and working. After all, this is where we spend the most time in, so it’s important that we love every aspect of it.

A Life in Sync with Yours: RLC Residences’ Modern Living Spaces for the Filipino of Today

As the country moves toward the new normal and a new future, the need for digital transformation becomes more apparent than ever before. Property giant Robinsons Land Corporation remains ahead of the curve with its latest offerings under its residential brand, RLC Residences.

Taking pride in their deep knowledge and understanding of homeowners, RLC Residences always have the Filipino family’s evolving needs in mind to make city dwelling better—seen best in its thrust to Raise, Live, and Connect. Backed by decades of expertise, RLC Residences commits itself to elevate every resident’s quality of life by providing smart solutions to ensure that they are well-connected to those who matter the most.