Moira Dela Torre with Downy Parfum launch new song “Yakap” to encourage Filipinos to #Spread100Hugs

Find out the heart-warming story behind Moira’s first-ever Christmas song

To welcome the holidays, Moira Dela Torre released her first-ever original Christmas song entitled, Yakap, inspired by Downy Premium Parfum’s #Spread100Hugs campaign as it embodies that heartwarming Filipino Christmas spirit with its touching lyrics and enchanting melody.

Ran out of Christmas Gift Ideas? Pia Wurtzbach Shares her Priceless Gift as she #Spreads100Hugs with Downy

Christmas is a festive celebration for Filipinos because it is a time to reconnect with the people that matter the most. And of course, what are celebrations without spending on traditional gifts? But do we always have to spend much on gifts to make it valuable? Pia Wurtzbach and Downy redefines gift-giving this Christmas with a simple yet meaningful gift idea — a hug. 

Most people underestimate the power of a hug. A hug has the ability to affect us all, and facts attest to their incredible power on how it can make us feel warm and special. Renowned family therapist Virginia Satir famously stated, "We need 4 hugs a day for survival. We need 8 hugs a day for maintenance. We need 12 hugs a day for growth."

New Laundry Experts! Ariel Men Push for Gender Equality with #JuanWash

In Filipino households, doing the laundry is traditionally seen as a woman’s sole responsibility. Thanks to the shift in people’s mindsets, aided by Ariel’s progressive #JuanWash campaign, that backwards thinking will soon be a thing of the past.

Recognizing that chores can be done by anyone, Ariel rolled out the #JuanWash campaign which is targeted towards men. Its goal is straightforward and goes right into the heart of the matter – to get men to do their share of laundry duties, one wash at a time. For Ariel men, this goes beyond simply doing the laundry, as it also shows their support to their wives, and moulds their children into understanding the equal role of men and women in doing the household chores.

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Procter and Gamble's Anniversary Blowout

Procter & Gamble Philippines has a big surprise to its consumers starting today (October 8) until November 7, 2010. They have declared a 15% National Price Off on 10 Brands! This activity is part of their way to thank their valued customers for staying strong in the market for 75 years already. The brands on sale are Ariel, Tide, Downy, Safeguard, Joy, Head & Shoulders, Pantene, Pampers, Whisper, and Olay.

What are you waiting for? Rush to your nearest supermarkets and groceries to avail of this awesome promotion! Don't forget to spread the news to your friends and family about it as well.

Thanks to Mr Don Covar of KAHITANOITO for spreading the news!!