adidas today unveiled its latest innovation; the adidas Z.N.E. Reversible Jacket, crafted to allow athletes to choose when they want to stand out and when they would rather blend in.
“We designed the Z.N.E. Reversible Jacket with athletes of all levels in mind; some moments they want to blend in, others they want to own the spotlight and stand out,” said Andrew Van Zanten, adidas Sr. Designer for Men’s athletics. “This versatile jacket offers the wearer both options, to seize whatever moment suits them. The bonded woven shell delivers a blend of aesthetics and comfort, whichever choice you make”
The campaign is fronted by leading athletes Gareth Bale, Garbiñe Muguruza and adidas ambassador Hannah Bronfman.
The jacket is available on adidas.com and at select adidas stores and select retailers.
For more information and images, join the conversation on Twitter and Instagram at @adidasph and #ZNE.
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