Sepang F1 Circuit Blazes Anew with 2016 Michelin Pilot Sport Experience

The MICHELIN Pilot Sport Experience (MPSE) blazes its way back to the Sepang International F1 Circuit in Malaysia for the 12th consecutive year. For over 25 days in August and September, Michelin will treat more than 600 selected invitees from Asia, the Middle-East, Oceania and Europe to another round of excitement and sheer driving pleasure in the iconic Malaysian track.

Put your emotions in pole position to enter the MICHELIN Pilot Sport Experience

It doesn’t matter if you’re driving a Ferrari on the race track or racing a toy car in the playground, the thrill and adventure behind the wheel brings out instinctual emotions and memories in every passionate driver.   

To connect consumers’ emotions with Michelin’s passion for driving, Michelin is launching the “MICHELIN Driving Passion” Facebook campaign. 

Showcasing motoring enthusiasts from around the world and tapping into their love for driving, the “MICHELIN Driving Passion” Facebook campaign aims at igniting conversation about passions behind the wheel.