LG OLED evo AI G6: The Next-Generation OLED TV That Hollywood Professionals Trust

Last May, LG Electronics (LG) hosted a showcase of the LG OLED evo AI G6 at Picture Shop, a post-production company based in Los Angeles. As a long-standing partner for Hollywood technicians, LG invited industry professionals to experience the new TV firsthand. The event drew a distinguished group of industry professionals, including veteran color scientist Joshua Pines, whose credits include “Blade Runner” (1982), “Starship Troopers” (1997), “Saving Private Ryan” (1998), “Gravity” (2013), “The Revenant” (2016) and “Old” (2021). Also in attendance were cinematographer Johanna Coelho and colorist Tony D’Amore from the award-winning TV series “The Pitt.”

 The G6’s new technology takes every aspect of picture quality to a whole new level. The first thing the experts experienced was LG’s next-generation picture quality technology called Hyper Radiant Color Technology. With Brightness Booster Ultra,¹ which delivers up to 3.9 times the brightness, it expresses Perfect Black² and Perfect Color³ under any light and in any environment, while the α (Alpha) 11 AI processor Gen3 faithfully preserves even the most intricate details of the video. “The picture quality technology presented by the G6 precisely meets what the entire Hollywood post-production industry has long been demanding,” said Pines.

LG Brings AI-Powered Korean Home Innovation Closer to Filipino Households

• LG Electronics highlighted K-Tech innovation through home solutions designed around Asian lifestyles and everyday household needs.
• The latest solutions include laundry, kitchen, built-in, commercial laundry, and AI-powered home technologies showcased at LG InnoFest 2026 APAC in Busan, Korea.
• LG’s K-Tech approach focuses on practical benefits for Asian homes, including space efficiency, fabric care, kitchen convenience, energy efficiency, and connected living.
• Key innovations include the WashTower™ lineup, AI DD™, TurboWash™ 3D, LG WashCombo™, Fit & Max, advanced Ice Solution, Camera Oven, and AI Home Hub, ThinQ ON™.
• Through these solutions, LG is showing how Korean technology can support smarter, more intuitive home living for households across Asia, including the Philippines.

Korean culture has long shaped how Filipinos enjoy entertainment, food, beauty, and lifestyle. But beyond K-pop, K-dramas, and K-food, another side of Korean influence is becoming more relevant to everyday life at home: K-Tech.

For LG Electronics (LG), K-Tech is not just about advanced appliances. It is about bringing Korean innovation into the daily rhythms of Asian households, including in the Philippines — helping people wash clothes more efficiently, prepare meals more conveniently, manage compact spaces better, and connect home experiences more intuitively.

This direction was highlighted through LG’s latest home solutions for the Asia-Pacific market, which include laundry, kitchen, built-in, commercial laundry, and AI-powered home technologies designed around Asian consumers’ lifestyles. The innovations were presented under the theme “Innovation, Forward Together” at LG InnoFest 2026 APAC, held in Busan, Korea, from April 7 to 10.

Best Local Summer Destinations to Enjoy Music with LG xboom Stage 301

• LG xboom Stage301 is designed for outdoor listening with 12 hours of playing time and IPX4 water resistance.
• The speaker features a 6.5-inch woofer, 2.5-inch midrange drivers (2EA), Space Calibration, and Wireless Party Link.
• Summer destinations such as Siargao, La Union, El Nido, Coron, and Southern Cebu offer natural settings for music-led getaways.
• For travelers heading farther afield, Bali and Jeju also pair well with outdoor adventures and portable audio.

For many travelers, summer trips are not only about where to go, but also about how the experience feels once you get there. A surf morning, a late-afternoon island stop, or a slow evening after a full day outdoors can all feel more memorable with the right playlist in the background. That is where portable audio can naturally become part of the journey.

The LG xboom Stage301 is designed for this kind of use. It features a 6.5-inch woofer, 2.5-inch midrange drivers (2EA), 12 hours of playing time, IPX4 water resistance, Dual Bar Lighting, Space Calibration that optimizes audio, Auracast, Wireless Party Link, and Karaoke / DJ Effects through the app. These features make it a fitting companion for outdoor plans, casual group trips, and summer escapes.

Here are some of the best destinations to pair with a summer soundtrack.

Where Strength meets Gentle Care: LG redefines the Top Load Wash

In every home, laundry is more than just a routine — it’s part of daily life. From school uniforms to workwear and weekend favorites, each load carries stories. LG’s Top Load Washing Machines are designed with this in mind, combining cleaning strength with intelligent care through technologies such as Smart Motion and Smart Inverter.

Built around the idea that not all power needs to splash, LG focuses on balance — where strength meets gentleness. Rather than relying on aggressive water force alone, LG’s approach centers on smarter movement and stronger cleaning action inside the drum.

Chang Hee Doh, Product Director for Home Solutions, LG Electronics Philippines, said, “We believe cleaning is better when it’s intelligent. With our Top Load Washing Machines, power is guided by care — delivering thorough cleaning while helping protect everyday clothes.”

Making Life Good for the Next Generation: LG Ambassador Challenge 2025 Winner Supports Mothers and Children

Dr. Ruth Punzalan (front, 2nd from the left) with the KFHI and community leaders in Brgy. Tres Cruses, Tanza, Cavite

With over PHP 1.5M in funding from the Comunity Chest of Korea (CCK) and the Korean Food for the Hungry (KFHI), the winning project led by Dr. Ruth Punzalan strengthens maternal and child health in Barangay Tres Cruses, Tanza, Cavite 

As part of its heartfelt commitment to uplifting communities, LG Philippines has named “Programa para sa Alagang Ina at Sanggol (Maternal and Child Care Program)” by Dr. Ruth S. Punzalan of Tanza, Cavite, as the winning initiative of the 2025 LG Ambassador Challenge.

The application for the 2025 LG Ambassador Challenge began on March 13, continuing LG’s mission to empower Filipino changemakers through meaningful support and funding. Through the years, the LG Ambassador Challenge program has enabled individuals and organizations across the globe to address community needs with sustainable, community-driven solutions. In the Philippines, last year’s winning project – ”Life’s Good Library On the Go” by Charlene Aguilar – brought mobile learning and free eye checkups to underserved barangays in Nagcarlan, Laguna. This year, the Challenge focused on three goals: ending poverty, ensuring inclusive and quality education, and advancing climate action. After evaluation with the Community Chest of Korea (CCK) and the Korean Food for the Hungry (KFHI), over PHP 1.5 million in funding was granted to work with Dr. Punzalan during the implementation of the program, advancing the mission of improving the lives of mothers and children across the Philippines.

Celebrating 12 Years of OLED Excellence, LG Showcases “Fragments” by Isaiah Cacnio at the National Museum of Natural History

“What Breaks, Flows” by Isaiah Cacnio

LG pays homage to the 127th Philippine Independence Day and launches the next generation of OLED and QNED TVs with Affectionate Intelligence, partnering with Isaiah Cacnio for a groundbreaking digital art exhibit that brings the nation’s rich culture, heritage, and biodiversity to life

LG Philippines brought together art, technology, and heritage at the National Museum of Natural History through a special partnership that exemplifies the beauty and diversity of Philippine geography and identity. The centerpiece of the event was “Fragments”, a solo art exhibition created in collaboration with Isaiah Cacnio, the first digital and motion graphics artist to be featured at the National Museum.

Treat Dad to something nice this Father’s Day

Father, Dad, Daddy, Papa, Pops. These are just some names we use to refer to one of the first men to come into our lives. For some, he’s nothing short of being one’s very own superman. Providing love, support, guidance, and whatever else we need or may even want.

This Father’s Day, why not take the opportunity to celebrate him by gifting him his newest man cave or me-time essential among some of the latest LG xboom, TV, air care, microwave, and monitor products? Snag them with exclusive discounts of up to 42% off at the LG Online Brand Shop’s Father’s Day Treat from June 14 to 20. As an added benefit, lg.com/ph now delivers to more areas in Luzon, beyond the Greater Manila Area.

LG Presents its Latest Innovations Powered by “AFFECTIONATE INTELLIGENCE” at CES 2025

Company's AI provides Personalized Experiences that Transform and Enrich Everyday Life, Making You Feel Understood

LG Electronics (LG) is showcasing its latest innovations powered by AI at CES^® 2025. Themed “Life’s Good 24/7 with Affectionate Intelligence,” LG’s booth at the Las Vegas Convention Center illustrates how the company is providing incredible convenience and new customer experiences by seamlessly integrating AI into everyday life.

At the entrance of the booth, LG’s theme comes to life with the dynamic and immersive Brand Façade: a massive semi-circular display featuring LG Kinetic LED Media Art. LG offers its customizable Kinetic LED products as part of a total solution for customers, providing everything from the initial design to post-installation services. The company’s innovative displays deliver exceptional, multisensory experiences with stunning picture quality and the ability to perform elegant kinetic movements in sync with video and audio content.

LG Launches Global Campaign "Optimism Your Feed" To Help Bring More Balance to Social Media Feeds

‘Optimism your feed’ Playlist Curated by Global Influencers Will Enable Users to Engage With Optimistic and Inspiring Content on Their Social Media Feeds

LG Electronics (LG) today launched a global campaign called ‘Optimism your feed,’ which aims to help users bring more optimism to their social media experience by inviting them to proactively engage with positive and inspiring content on their feeds.

“As a customer-focused brand, LG is a passionate champion of optimism. We aim to create positive changes in people’s lives by being intentional with our positive activities both online and in the real world,” said Kim Hyo-eun, vice president and head of LG’s Brand Management Division. “In the AI era, LG remains committed to our unwavering promise of ‘Life’s Good.’ We will continue to enhance our customers’ lives with a human-centric approach, fostering hope for a better future.”

LG’S Newest 4K Lifestyle Projector Doubles as a Stylish Art Objet

Boasting Premium Picture Quality with Outstanding Color and Contrast, LG CineBeam Qube 4K Transforms Almost Any Indoor Spaces into Cinemas 

LG Electronics (LG) is introducing its latest lifestyle projector, the unique LG CineBeam Qube (model HU710PB). The new 4K model can quickly transform an indoor space into a movie theater and features a compact and light design with a convenient 360-degree rotatable handle. LG’s projection solution also serves as a stylish interior accessory, its eye-catching minimalist aesthetic adding a touch of modern sophistication to the room.

Although one of the smallest projectors available, LG CineBeam Qube is a powerful performer, capable of projecting 4K UHD (3,840 x 2,160) resolution images measuring up to 120 inches. Equipped with an RGB laser light source and LG’s cutting-edge image refining technologies, the new model delivers exceptionally clear, sharp pictures boasting a 450,000:1 contrast ratio and 154 percent coverage of the DCI-P3 color gamut.

LG OLED Celebrates 10 Years of Setting the Standard in Home Entertainment

L-R: Mr. Kim Myeonjing, Director of the Korean Cultural Center in the Philippines; Mr. Sunho Choi, LGEPH Product Director for Home Entertainment; Mr. Sungjae Kim, LGEPH Managing Director; LG OLED TV Ambassadors, Mari Jasmine, Michelle Marquez Dee, Enrique Gil, and Dominic Roque; Ms. Angelica Dumlao, Product Manager for LG TV

LG Electronics Philippines recently celebrated a momentous occasion, marking 10 years of LG's OLED technology. The event showcased the remarkable journey of LG OLED TV over the past decade, highlighting its groundbreaking innovations, unparalleled picture quality, and the brand's commitment to pushing the boundaries of what is possible in home entertainment.

The celebration commenced with an opening K-Pop dance number by Project One, setting the energetic tone for the event. Mr. Sungjae Kim, LGEPH managing director, delivered a heartfelt speech, expressing his pride and gratitude for the remarkable progress made by LG OLED TV and its impact on the industry. He said, "We are immensely proud to celebrate 10 years of LG OLED, a technology that has revolutionized the television industry. We have come a long way in delivering the best-in-class home entertainment experience, and this milestone is a testament to the hard work, dedication, and innovation of the LG team. We thank our customers for their unwavering support and belief in LG's OLED technology, which has been instrumental in our success."

LG presents commitment to relentless innovation, delivering better life for all

At ‘LG World Premiere’, CEO Cho Shares Vision for Innovation Designed to Make Customers’ Lives Better

LG Electronics (LG) today held its press conference, LG World Premiere, at the Mandalay Bay Convention Center in Las Vegas, Nevada, USA. Under the theme of Life’s Good, CEO William Cho shared the company’s continuous efforts to create innovation for a better life and ensure a sustainable future for all.

LG Takes Flight With Its New Line of Monitors

LG Electronics Philippines managing director Sungjae Kim (center) with the country’s influential content creators (L-R) Magic Liwanag, LA Tenorio, Gab Valenciano,  Myrtle Sarrosa, and Eric Tai. The event was hosted by Andrei Felix (leftmost).

LG Philippines unveiled its new lineup of monitors and showcased its newest, powerful and most technologically advanced monitors yet, in a Top Gun-themed event hosted by Andrei “Dreister” Felix.

According to Sungjae “Airboss” Kim, managing director for LG Philippines, the company remains committed to innovating and enhancing its monitor line-up to adapt to the needs of its consumers. He added, “We’ve made great strides to elevate the user-experience of our monitors–from adapting to flexible workstations and upgrading our systems with new generation gaming standards.”

LG UltraGear is the Ultimate Game Changer

We’re living our lives increasingly online, from working 9-5, to recreational or competitive gaming, live streaming, to binging your favorite TV shows. With this much screen time, it’s only natural to look for the best possible ways to improve performance. It can be something as simple as adding a ring light for live streaming, for example. But for a true game-changing improvement, you can upgrade your monitor to LG UltraGear.

LG UltraGear 32GN500 is a dedicated gaming monitor that improves your gaming, but also offers plenty of features that help out non-gamers alike. It has a 31.5” screen with a wide 16:9 aspect ratio, giving you plenty of space to see the battlefield (or work with spreadsheets).

For gaming, the LG UltraGear provides fluid gaming motion. An ultra-fast speed of 165Hz allows gamers to see the next frame quickly and makes the image appear smoothly. The gamers can respond rapidly to opponents and aim at targets easily. 1m MBR helps smoother gameplay, reducing blur and ghosting. Dynamic and fast-paced objects amidst all the action can give gamers a competitive edge. It is also an NVIDIA-tested and officially validated G-SYNC Compatible monitor, minimizing screen tearing and stuttering for a smoother, faster gaming experience. With FreeSync Premium technology, gamers can experience seamless, fluid movement in hi-resolution and fast-paced games.

Prioritize Protection With LG Commercial Laundry's Hygiene Care System

The secret to a good business is to foresee the needs of your clients even before they know it. Whether it’s extra features or cost-efficiency, providing something new to the table ensures that they’ll value your business and become a repeat customer. Good experiences coupled with value for money equals customer loyalty. 

This holds true for laundry businesses. Customers tend to initially shop around then stick to one that meets all their needs. During the pandemic, one of the biggest needs of customers is cleanliness and hygiene. One of the most common guidelines at the start was to remove all of your clothing before even stepping foot inside your house. This led to a lot of laundry and a lot of anxiety regarding germs and viruses on clothes. 

LG Share’s Laundry Love in Visayas

The Visayas region was one of the hardest hit areas of Typhoon Odette. A lot of people were displaced and whole families were uprooted from their homes. In true Filipino fashion and with the spirit of bayanihan, individuals, organizations, and businesses all stepped up to provide relief and help those affected by the typhoon. As the typhoon victims slowly came back to rebuild their homes, help was there.

LG Philippines, together with one of its key Commercial Laundry distributors, BigWash, lent assistance through its dealer in Cebu, Terrific Wash. Terrific Wash Owner, Minerva Bascon, said “This is my small way of helping my fellow kababayans here in Cebu and Butuan and I am thankful to LG Philippines for the support.” The partners provided free laundry services in numerous hard-hit areas in Cebu and Butuan to help give the residents access to clean clothing. The Laundry Love program was staged in six locations in Cebu and one in Butuan, which served over 365 customers in a span of two days.

LG Announces the Winners of the LG Ambassador Challenge

Over the past few months, LG Electronics Philippines (LGEPH) has been collecting entries for the first ever local iteration of the LG Ambassador Challenge. The initiative, which was started with Korea Friends of Hope International (KFHI), is a first in the Philippines and affirms LG’s commitment to help deliver sustainable growth to local communities in the country. After reviewing all the entries, LG selected ‘Ride for Hope’ by Bahay Aruga and ‘Roof for Siargao’ by Red Charity Gala.

LG Breathes Creativity With BGC Art Mart

Wearable art is all the rage nowadays. From tote bags, tie-dyed shirts, to hand-painted masks, mixing fashion with art is a match made in heaven. BGC Art Center’s flagship program, BGC Art Mart - one of the most popular periodic events in the city, is also the venue for exquisite samples of wearable art. 

This year, they partnered with LG Philippines to provide impeccable hand-painted LG PuriCare™ Wearable Air Purifier (w/ VoiceON™), and clean pure air. Aside from keeping you safe from viruses, bacteria, and other pathogens, it helps a lot with allergens. It provides thorough air purification with H13 grade HEPA filters that filter out 99% harmful particles for clean, fresh air. If you want peace of mind with the air you breathe, this is the mask for you. These filters are easily replaceable as well to ensure they’re always clean and allergen-free. 

LG and BigWash Team Up to Keep Unihealth Pandemic Proof

Throughout the entirety of the COVID pandemic, frontliners have been hard at work to ensure the health and safety of everyone. They’ve been working round the clock, some even pulling 24-48 hour shifts just to help out. Knowing just how much they’ve sacrificed, communities, organizations, and companies have also stepped up to assist frontliners.  

 

LG Philippines is one of the companies who’ve been continuously giving aid to frontliners for the duration of the pandemic. The South Korean tech giant has collaborated with hospitals, local governments, and nonprofits in order to give assistance to healthcare workers. 

LG Lends a Hand for Super Typhoon Odette Victims in VisMin

Typhoon Rai (local name Odette) was the 15^th storm to hit the country and was the strongest storm of 2021. It brought torrential rains, violent winds, landslides, and storm surges in the provinces of Visayas and Mindanao. Scores of people were forced to flee their homes and take shelter for safety. 

After the storm, residents and their families came back to their land and houses, sadly some in ruins. To help the community rebuild, a lot of individuals, organizations, and businesses pitched in to give assistance, in the true spirit of bayanihan.