Saturday, March 11, 2017

Eye Mo: The Perfect Solution For Irritated Eyes

Every day, we encounter many Filipinos commuting to and from work. It’s a given part of our lives. We’re probably even one of them. Dirt and pollution while commuting is always a concern and we think this is limited to what we breathe in with our lungs.

However, one thing that commuters might not be aware of is the fact that exposure to pollution and dirt has harmful effects to our eyes as well.

“Like other parts of your body, you should take care of your eyes. If you don’t take proper eye care, it can result to many eye diseases.” – Earl Jayona, Marketing Manager for Eye Mo, LF Asia Philippines, Inc., Healthcare Division.

In an effort to help Filipinos become more aware of the state of their eyes, Eye Mo, a leading eye drop brand, has identified the top 5 signs of eye irritation with their new campaign entitled “Eyeritation”. The brand aims to educate Filipinos and call importance to proper eye care, which a lot of the time is taken for granted.

Red Eyes: This condition is usually caused by allergy, dirt, pollution, smoke or common eye infections which are the most common among people who have high exposure to outdoor activities such as motorcycle riders and commuters.

Watery Eyes: Excessive tearing that is not caused by normal crying may be a sign of an underlying health condition. When too many tears are being secreted, it is often because of irritation or inflammation of the surface of the eye that can be caused by external elements as well.

Sore Eyes: This is usually caused by staring into a computer screen or a book for too long.

Itchy Eyes: Itchy eyes are often caused by allergies. It can also occur when there is constant exposure to household elements such as mold and dust. Also, as much as you want to do it, rubbing your itchy eyes won’t help.

Dry Eyes: This condition is common for people who have high exposure to gadgets, TVs, laptops and those working in air-conditioned rooms. Llack of tears or moisture in the eyes is also common as we age.

“Eye Mo can be used to combat uncomfortable eye irritations. It comes in two variants, Eye Mo Red Eyes Formula and Eye Mo Moisturizing Formula. EyeMo Red Eyes Formula contains Tetrahydrozoline HCl for quick relief of eye redness and minor discomforts caused by irritants. On the other hand, Eye Mo Moisturizing Formula contains Hypromellose which lubricates and soothes the eyes, easing it from eye strain and dryness.” – Earl Jayona, Marketing Manager; LF Asia Philippines, Inc., Healthcare Division.

Eye Mo is now owned and manufactured by Combiphar Group of Companies, a leading multinational Indonesia-based consumer healthcare company, and distributed by LF Asia Philippines, Inc., who has more than 40 years worth of success as a leading healthcare distributor.

“In the past 4 years, Combiphar has consistently been educating the public to adopt a healthy and preventive lifestyle through corporate and brand strategic initiatives. Combiphar is confident in bringing Eye Mo to new heights and touching more Filipinos with the Eyeritation campaign. This is aligned with our vision, which is to be the leading-recognizible health care company that touches the lives of consumers by improving their individual health and community.” – Weitarsa Hendarto, VP Consumer Healthcare & Wellness of Combiphar.

“”The eyes are the mirror of the soul,” life becomes beautiful when we see the right perspectives. So, take care of your eyes to see clearly where life is heading us.” –Glenda Arceno, General Manager of LF Asia Philippine, Inc., Healthcare Division.

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