Saturday, March 23, 2013

Intel Philippines wraps Sing to Win 2


 
Intel Philippines wraps Sing to Win 2
 Music video-making campaign concludes with exciting win for college student

Intel also took the campaign to 10 universities and 3 major malls nationwide, giving SM mall goers and young collegians from De La Salle University, De La Salle-College of Saint Benilde, Malayan Colleges Laguna, Adamson University, Holy Angel University, De La Salle University Dasmarinas, Our Lady of Fatima, University of Santo Tomas and Centro Escolar University, a chance to experience the next wave of computing innovation through interactive roadshows.

Each roadshow offered participants the tools and technology they needed to express their creativity and style through video recording and editing. Out of the 500 entries submitted, the most creative and entertaining videos were awarded a new Intel-powered notebook.

With the roll-out of the campaign, Intel also announced its partnership with GMA7, as it signed on young celebrities Alden Richards and Louise delos Reyes as its campaign ambassadors. The two young celebrities became the face of the campaign, and were present in key events across the country for live performances and campus visits.


“Being part of Intel Sing to Win 2 was both a pleasure and a privilege,” said Richards. “The campaign truly put the spotlight on the incredible talent and skill Filipinos have in music and creative expression. It was a wonderful experience to work with Intel for this effort.”

For more details on the contest, visit www.facebook.com/IntelPhilippines.

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