Dr.
Joy Go’s vision is to have quality eye health care that is
convenient and accessible to
all
Ideal Vision Center (IVC) is already a household name in the eye health care industry for more than three decades but according to Joy Go, IVC assistant vice president for marketing and merchandising, the vision should not stop there. She believes that the company’s reputation should be treated as an opportunity to continue to educate, innovate and research for the benefit of Filipinos.
“In the Philippines, eye health care is not a priority and we aim to change that mindset. It’s a long, ongoing process especially with the fast-changing business landscape but we look forward to seeing the light at the end of it,” Go says.
