Caltex rolls out online game for Charity
Points turn to cash going to three non-profits
Caltex, one of the world’s leading energy brands and marketed by Chevron Philippines Inc. (CPI), is helping three charity organizations generate awareness and funding by recently launching an online game called “Captain Bubbly’s Enjoyable Journey”
The game features a hot air balloon which players keep afloat until they reach their destination while dodging obstacles along the way. Obstacles that hit the balloon slow it down and drain the life bar. Game ends when life bar hits zero.
The game which can be accessed after “liking” the Caltex Philippines Facebook page, has four stages or destinations: Ilocos to Manila, Manila to Bicol, Bicol to Bohol, Bohol to Zamboanga. Player earns P10 by reaching their target destination. Player has the option to donate earnings to one of three charities or continue playing. Caltex will convert game earnings to cash donations for charities selected by player.
