Eastern Communications, one of the premier telecommunications
companies in the country, ended the year with a celebration of Filipino
resiliency with “Our Strongest Stand,” a milestone appreciation night for its
customers.
Attended by over 300 guests from Filipino enterprises across the
country, the evening was a celebration of the bold resolve to rise up and a
recognition of brave comebacks as another challenging year draws to a close.
The triumphant event offered performances from iconic rock band Mayonnaise and
exciting raffle prizes, making it a night to remember.
In her opening remarks, Eastern Communications Coordinator Atty. Aileen Regio talked about the importance of bravery and trust in these challenging times. “The world changed in a snap. It demanded different things. But instead of falling apart, our connection pulled us, forward, uphill and stronger together,” she shared,
“We hope you stand proud and look over the strong feat we’ve
conquered. You and the strong connection we made will continue to be
steppingstone towards more fearless possibilities.”
Customer Success Stories
and Game-Winning Touchdowns
Eastern Communications caps off 2021 by
celebrating its game-winning touchdowns through its Eastern Link VIP Club
Appreciation Night entitled, “Our Strongest Stand”. Now in its 4th year, the Link VIP
Club is Eastern Communications’ award-winning client recognition program and
was created to thank
customers for their continued loyalty to the company. The club is an
example of the company’s commitment to High Touch service and even as
the effects of the global pandemic persisted, so too did Eastern Communications
in its effort to be the partner of choice for businesses in their digital
transformation
Chief among these efforts was the Eastern
Transcendence Summit, a virtual event that aimed to address the needs for
businesses to achieve agility and resiliency by leveraging technology. The
summit brought together motivational speakers and industry experts such as the
Apprentice Asia Winner Jonathan Yabut and Best-Selling Author Sgt. Lloyd Luna
to rally leaders to rethink the way they do business, optimize learning and
initiate change.
The Eastern
Transcendence Summit was the culmination of the telco’s E-Huddle Series, thought leadership webinars especially crafted to answer the
different business needs of companies of all sizes in the new normal. Among these were Inspire, which promoted
a more optimistic and proactive view of how to adapt to the new normal while Leap Forward was designed to address the
pain points of emerging businesses with insights on how to pivot their business
in the current setup through digital transformation.
High Tech Expansion
2021 was also a year of expansion for Eastern
Communications, both geographically and in the breadth of the product and
solutions line-up. Through its “Via Eastern” program, Eastern Communications
expanded its footprint in the provinces, reaching out to Region 6, Batangas,
Lucena and Davao, and Cagayan De Oro, and North Luzon as part of its continued commitment to
provide strong connections and empower businesses in more areas all over the
country.
The company also expanded its already extensive product portfolio.
Additions include Community Wi-Fi, a managed Wi-Fi service for barangays or
localities, Very Small Aperture Terminal or VSAT powered by Kacific, which is
designed to help connect unserved or underserved area through light and easily
transportable satellite dishes; SASE, an advanced yet flexible all-in-one
solution for enterprise connectivity and security, powered by their global
partner CATO Network; and Eastern Security Information and Event Management or
SIEM, which addresses various cybersecurity concerns through a single automated
solution.
Strong Support for
Education
Eastern Communications also continued its strong advocacy for
education. It recently concluded a webinar entitled “Onward: Nurturing Fearless
Educators” in partnership with the Department of Education among public
elementary school teachers in Manila and Caloocan. The virtual event aimed to
address the growing needs of teachers, educators, and facilitators when it
comes to efficient distance learning.
Furthermore, the
company pledged over Php 228,000 worth of support for Gadgets For All, a
charitable program supported by the Synergeia Foundation, Inc. that gathers
laptops, desktops and smartphones to be given to students and teachers for free
for their distance learning needs.
“What an unparalleled feeling it is to arrive at the end of 2021.
After it tested our resolve and challenged our limits the past year showed us
that everything, our winning touchdown, our strongest stand, is on the other
side of fear,” shared Eastern Communications Head of Marketing Division, Jed
Estanislao, at the finale of the “Our Strongest Stand” event.
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