Xiaomi today announced the launch of the
all-new flagship Xiaomi 12 Series for the Philippine market – the Xiaomi 12 Pro
and Xiaomi 12.
Designed to empower users around the world
with a cutting-edge videography studio and entertainment powerhouse, Xiaomi 12
Series delivers impressive advancements in Xiaomi’s AI algorithm, flagship
processing power, and an all-round elevated experience.
Market
Availability
Xiaomi 12 Pro 12+256GB will retail at PHP 48,999
and Xiaomi 12 8+256GB will available for PHP 39,999 as early as March 24.
Those who pre-order in Xiaomi’s official online and authorized retail stores from March 24 to April 1 can also score amazing deals. Xiaomi 12 Pro 12+256GB buyers will be getting a free Mi TV P1 43” while those who purchase a Xiaomi 12 8+256GB will receive a free Mi TV P1 32”. Freebies are subject to stock availability.
Also launched with the Xiaomi 12 Series are the new Xiaomi Watch S1 and Xiaomi Watch S1 Active, Xiaomi Buds 3 and 3T Pro, and the Xiaomi Handheld Vacuum G11, which will come with their own deals and freebies from March 24 to 25 on Shopee and March 27 to 28 on Lazada.
The Xiaomi Watch S1 will be available at an
early bird price of PHP 9,999 from its SRP of PHP 10,999 and will come with a
free Mi Body Composition Scale 2 worth PHP 1,499 while you can get the Xiaomi
Watch S1 Active at a discounted price of PHP 7,499 and will come with a free
Xiaomi Sports Fanny Pack.
The Xiaomi Buds 3T Pro will be selling for
only PHP 5,999 from its original price of PHP 6,999, while the Xiaomi Buds 3
will also be available for a discounted price from PHP 4,999 to PHP 3,999. Both
will also come with a free Xiaomi Sports Fanny Pack.
Lastly, the Xiaomi Handheld Vacuum G11 will
also be on sale for only PHP 15,999 from its SRP of PHP 17,999.
Capture
cinematic shots at any time
Xiaomi 12 Series enables users to record studio-quality
shots no matter the scenario, be it challenging lighting conditions or moving
objects. Both phones boast a pro-grade triple camera array for versatile
shooting, starring a massive 50MP main wide angle camera, with 8K recording
capabilities on both Xiaomi 12 Pro and Xiaomi 12.
Xiaomi 12 Pro stands out with its
state-of-the-art triple 50MP array, which features a cutting-edge Sony IMX707
ultra-large main sensor. This sensor is capable of catching large amounts of
light and empowers advanced imaging capabilities with faster focus speeds and
increased color accuracy. Xiaomi 12 features a 13MP ultra-wide angle camera,
along with a 5MP telemacro camera, for filming life from different
perspectives.
Beyond impressive hardware, Xiaomi 12 Pro
and Xiaomi 12 also advance Xiaomi’s proprietary AI algorithms. These
innovations make it easier than ever for users to record every moment the way
they want to, even in low-light or moving subjects. Xiaomi ProFocus
intelligently identifies and tracks objects, preventing blurring or
out-of-focus shots of moving or veiled subjects. These advancements also
include eye and face auto focus capabilities. Ultra Night Video uses Xiaomi’s
proprietary algorithms to record video even under extreme low-light, meaning
moody, atmospheric shots are clearer than ever.
Available on both devices, One-click AI
Cinema offers numerous creative options for show-stopping video editing, such
as Parallel World, Freeze Frame Video, and Magic Zoom modes.
Flagship
processing, unprecedented performance and power-efficiency
Flagship experience requires flagship
performance. Xiaomi 12 Series features advanced Qualcomm® SnapdragonTM mobile
platforms. Xiaomi 12 Pro and Xiaomi 12 boast a Snapdragon® 8 Gen 1 processor –
Qualcomm's most advanced mobile platform. Built on a 4nm process, this
processor also boosts GPU graphic rendering capabilities by 30% and energy
efficiency by 25% when compared to the previous generation1. Both devices come
with UFS 3.1 exceptional loading and data transfer speeds, along with LPDDR5
RAM for memory speeds up to 6,400Mbps.
For optimal product experience, Xiaomi 12
Series packs high-performing cooling systems, bolstered by a super-large vapor
chamber and multiple layers of graphite to offer a leading-cooling capability.
All-around
elevated entertainment experiences
Xiaomi 12 Series not only lets users
capture every moment in exquisite detail, but also allows them to relive those
moments in astonishing detail via an exceptional entertainment experience.
All devices offer vivid viewing on an
AMOLED Dot Display rated A+ by DisplayMate, and with TrueColor support. For
added peace of mind, the display features scratch-resistant Corning® Gorilla®
Glass Victus®, and supports Dolby Vision®, industry’s leading imaging
technology that brings your content to life with vibrant color and details.
Xiaomi 12 Series also supports HDR 10+. Xiaomi 12 Pro is SGS Eye Care Display
Certified, showing care for users’ long-term visual health during marathon
sessions.
Meanwhile, Xiaomi 12 Pro redefines flagship
display with incredibly smooth viewing, scrolling, swiping, and sliding. The
device’s highly power-efficient 6.73-inch WQHD+ display leverages AdaptiveSync
Pro to intelligently adjust dynamic LTPO display between 1Hz and 120Hz based on
content.
Xiaomi 12 delivers Xiaomi’s most colorful
smartphone display to date, with more than 68 billion colors on 6.28-inch
full-HD+ displays. Both feature 120Hz AdaptiveSync, for an impressively
high-definition, vibrant, and flicker-free display that conveys every detail.
No cinematic experience is truly complete
without pro-grade audio. Xiaomi 12 Series features SOUND BY Harmon Kardon, and
creates an immersive audio experience powered by Dolby Atmos®, delivering
spatial sound with rich detail, clarity, and realism across all your favorite
entertainment. Xiaomi 12 Pro’s quad speakers – in the form of two tweeters and
two woofers – deliver clear details and cover an astounding range of sound,
while Xiaomi 12 delivers balanced stereo sound ideal for immersive gaming or
video.
To optimize core user experience further,
Xiaomi 12 Series incorporates MIUI 13, released globally earlier this year. The
update includes faster storage, higher background process efficiency, smarter
processing, and longer battery life. New features in the upgraded experience
include Xiaomi’s proprietary Liquid Storage, Atomized Memory, Focused
Algorithms, and Smart Balance.
Next-generation
charging
To ensure Xiaomi 12 Series delivers
pro-grade cinematic and entertainment experiences all day, the devices deliver
next-level charging speed and safety.
Xiaomi 12 Pro features the incredibly fast
120W Xiaomi HyperCharge. With a 4,600mAh battery fully charged in just 18
minutes using Boost mode, Xiaomi 12 Pro delivers next-generation charging capabilities
that keep up with user demands2.
Xiaomi 12 fits 4,500mAh batteries into
compact body designs. Both devices support 67W wired turbo charging for speedy
power-up. Xiaomi 12 Pro and Xiaomi 12 also support 50W wireless charging and
10W reverse charging.
Xiaomi 12 Pro and Xiaomi 12 both leverage
Xiaomi AdaptiveCharge, a smart charging algorithm that learns and adapts to
charging habits, which prolongs battery life.
Flagship
capabilities packaged in an iconic design
These portable pocket-sized studios fit
comfortably in the palm of your hand thanks to Xiaomi 12 Series’ iconic and
user-centered design. Slimmer high-capacity batteries and a narrower ridge gap
save precious space within the device. Xiaomi 12 Pro’s 6.73-inch display is
encased in a sleek middle frame with sophisticated 3D curves. Meanwhile, Xiaomi
12’s 6.28-inch display measures just 69.9mm in width and is accented by smooth
curves for a perfect fit3. Both devices are available in Gray, Purple, and
Blue.
Xiaomi 12 Series Quick
Specs
|
|
Xiaomi 12 Pro |
Xiaomi 12 |
|
Display |
120Hz 6.73” AMOLED Dot Display DisplayMate A+ Samsung E5 material Aspect ratio: 20:9 WQHD+, 3200 x 1440 TrueColor HBM 1,000 nits (typ), 1,500 nits peak brightness(typ) Contrast ratio: 8,000,000:1(typ) 16,000 level brightness adjustment Dynamic 120Hz LTPO Micro Lens AdaptiveSync Pro Up to 480Hz touch sampling rate Dolby Vision, HDR 10+ support 360° ambient light sensor SGS Eye Care Display Certification X-axis linear vibration motor |
120Hz 6.28" AMOLED Dot Display DisplayMate A+ Aspect ratio: 20:9 FHD+, 2400 x 1080 TrueColor 1,100 nits peak brightness(typ) Contrast ratio: 5,000,000:1(typ) 16,000 brightness adjustment Over 68 billion colors Dolby Vision®, HDR 10+ support 120Hz AdaptiveSync Up to 480Hz touch sampling rate 360° ambient light sensor Low blue light certification X-axis linear vibration motor |
|
Rear Camera |
• 50MP wide angle camera - IMX707, f/1.9 - 1/1.28” 7P lens - 2.44 μm 4-in-1 Super Pixel - 8K recording - 4K HDR 10+ recording - Ultra Night Video, One-click AI
cinema - Xiaomi ProFocus (Motion tracking
focus/ Motion Capture/Eye tracking focus) - Ultra Night Photo, Portrait Night
mode • 50MP ultra-wide angle camera - 115° FOV, f/2.2 • 50MP telephoto camera - 48mm equivalent focal length,
f/1.9 • Night mode
(wide/ultra-wide/telephoto) • 50MP mode
(wide/ultra-wide/telephoto) |
• 50MP wide angle camera - f/1.88, 6P lens - 2μm 4-in-1 Super Pixel - 8K recording - 4K HDR 10+ recording - Ultra Night Video, One-click AI
cinema - Xiaomi ProFocus (Motion tracking
focus/Eye tracking focus/ Motion Capture) - Portait Night mode, Portrait HDR • 13MP ultra-wide angle camera - 123° FOV, f/2.4 • 5MP telemacro camera - 50mm equivalent focal length, Auto
Focus • Night mode (wide/ultra wide) |
|
Front Camera |
32MP in-display selfie camera f/2.45, 1.4μm 4-in-1 Super Pixel HDR 10+ recording Selfie Night mode, AI portrait
video |
32MP in-display selfie camera f/2.45, 1.4μm 4-in-1 Super Pixel HDR 10+ recording, AI portrait video,
Selfie Night mode |
|
Dimensions3 & Weight3 |
163.60mm x 74.60mm x 8.16mm 205g |
152.70mm x 69.90mm x 8.16mm 180g |
|
Processor |
SnapdragonTM 8 Gen
1 4nm power-efficient manufacturing
process ARM-V9: 1x ARM Cortex-X2 @ 3.0GHz 3x ARM Cortex-A710 @ 2.5GHz 4x ARM Cortex-A510 @ 1.8GHz Qualcomm® Adreno™ LiquidCool Technology MIUI 13 with Android 12 |
SnapdragonTM 8 Gen
1 4nm power-efficient manufacturing
process ARM-V9: 1x ARM Cortex-X2 @ 3.0GHz 3x ARM Cortex-A710 @ 2.5GHz 4x ARM Cortex-A510 @ 1.8GHz Qualcomm® Adreno™ LiquidCool Technology MIUI 13 with Android 12 |
|
RAM+ROM |
LPDDR5 RAM UFS 3.1 storage |
LPDDR5 RAM UFS 3.1 storage |
|
Audio |
Quad speakers SOUND BY Harman Kardon Dolby Atmos® |
Symmetrical dual speakers SOUND BY Harman Kardon Dolby Atmos® |
|
Charging |
4,600mAh battery (typ) 120W wired Xiaomi HyperCharge 50W wireless turbo charging 10W reverse wireless charging Xiaomi AdaptiveCharge |
4,500mAh (typ) battery 67W wired turbo charging 50W wireless turbo charging 10W reverse wireless charging Xiaomi AdaptiveCharge |
|
Connectivity |
Type-C Dual SIM, dual 5G standby5 Supports NFC6 Bluetooth 5.2 5G Wi-Fi 6/ Wi-Fi 6E7 |
Type-C Dual SIM, dual 5G standby5 Supports NFC6 Bluetooth 5.2 5G Wi-Fi 6/ Wi-Fi 6E 7 |
|
Available Colors |
Gray, Purple, and Blue |
Gray, Purple, and Blue |
5 5G connectivity may vary based on region
availability and local operator support.
6 NFC availability may vary between markets.
7 Wi-Fi 6/Wi-Fi 6E connectivity may vary based on region availability and
local network. For most countries and areas, Wi-Fi 6 is not supported by the
devices and needs to be added via OTA where applicable.
About Xiaomi Corporation
Xiaomi
Corporation was founded in April 2010 and listed on the Main Board of the Hong
Kong Stock Exchange on July 9, 2018 (1810.HK). Xiaomi is a consumer electronics
and smart manufacturing company with smartphones and smart hardware connected
by an IoT platform at its core.
Embracing
our vision of “Make friends with users and be the coolest company in the users’
hearts”, Xiaomi continuously pursues innovations, high-quality user experience
and operational efficiency. The company relentlessly builds amazing products
with honest prices to let everyone in the world enjoy a better life through
innovative technology.
Xiaomi
is one of the world’s leading smartphone companies. The company’s market share
in terms of smartphone shipments ranked no. 3 globally in 2021. The company has
also established the world’s leading consumer AIoT (AI+IoT) platform, more than
400 million smart devices connected to its platform as of September 30, 2021,
excluding smartphones and laptops. Xiaomi products are present in more than 100
countries and regions around the world. In August 2021, the company made the
Fortune Global 500 list for the third time, ranking 338th, up 84 places
compared to 2020.
Xiaomi
is a constituent of the Hang Seng Index, Hang Seng China Enterprises Index,
Hang Seng TECH Index and Hang Seng China 50 Index.
For more
information about Xiaomi as a company, please visit
https://www.mi.com/global/discover/newsroom
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