Country’s leading consumer finance company and Kapuso Primetime Queen extend partnership for two more years as Home Credit celebrates 11 years in the Philippines
Home Credit Philippines (HCPH), the country's leading
consumer finance company, celebrated a major milestone this October, marking
its 11th anniversary
with an impressive 11 million customers.
To further commemorate this achievement, HCPH
announced at a press conference the extension of its partnership with renowned
actress and brand ambassador Marian Rivera for two more years. This continued
collaboration highlights a shared commitment to empower Filipino lives through
accessible financial solutions.
“Since we opened our business in the country in 2013,
we have expanded access to credit for Filipinos, becoming a trusted financial
ally. Today, it is with great pride and honor that we formally announce our
renewed partnership with Marian Rivera, whose star power, credibility, and
influence align with Home Credit’s values and mission,” HCPH Chief Marketing
Officer Shiela Paul said in her opening remarks.
Reflecting on her journey with HCPH, Rivera shared her initial excitement in partnering with the brand, emphasizing that its mission resonated deeply with her.
“My journey with Home Credit began with understanding its
mission, and I quickly saw how committed it has been to serving Filipinos. It’s
essential to me to stand behind what I promote, so I’m proud to represent a
brand that genuinely makes a positive impact in the lives of my Filipino fans,”
she said.
Empowering
Filipino families with accessible financial solutions
To meet the evolving needs of its growing customer
base, HCPH offers a diverse range of installment and financing services.
Filipinos can access financing for everything from appliances and gadgets to
groceries, empowering them in all aspects of their lives.
“The heart of our work is to be every Filipino’s
trusted financial ally. Our mission is to provide accessible and reliable
financing options that improve lives and support communities.” Paul shared.
Rivera echoed this sentiment, emphasizing that HCPH goes
beyond financial services to provide genuine support to those who need it most.
She's particularly excited to help more families access HCPH’s offerings this
holiday season, especially with the company's campaign to make holiday
purchases more affordable for Filipinos.
“It’s essential for me to genuinely believe in what I
promote and Home Credit's mission to make life easier for Filipinos truly
resonates with me,” Rivera noted.
A renewed partnership built on mutual trust
The extended partnership between HCPH and Marian
Rivera is built on a foundation of mutual trust and shared values.
"Marian's credibility and values perfectly align with our commitment to
empowering Filipinos," Paul said. “Trust is at the core of our brand, and
Marian helps amplify that message nationwide.”
For Rivera, the renewed partnership reflects her
dedication to authentic brand representation. "Trust is essential,
especially in the financial sector, and Home Credit's commitment to empowering
Filipinos makes it a brand I'm proud to endorse and support,” she added.
Looking to the future: Empowering
Filipino lives together
Celebrating its latest achievements, HCPH
expresses gratitude to its millions of customers and
looks forward to a future of shared growth and empowerment.
"Marian's influence helps us connect with
families and show them how Home Credit can support their aspirations,"
Paul said. Looking to the future, HCPH is excited to continue expanding its
support for Filipino communities, embodying the values that make them every
Filipino’s trusted financial ally.
In Rivera’s words, “This mission goes beyond endorsements;
it’s about helping fellow Filipinos. Thank you to everyone for trusting Home
Credit, and I look forward to being part of this journey as we empower even
more lives together.”
Home Credit supports communities affected by Typhoon
Kristine
Meanwhile, in response to the devastation caused by
Typhoon Kristine, HCPH's Chief Business Development Officer, Zdenek Jankovsky,
expressed solidarity with affected communities and announced the company's
commitment to providing relief support. "Our thoughts and prayers are with
those affected," he said. "At Home Credit, we believe in standing by
our customers and communities in times of need.”
Home Credit has made a financial contribution to an
organization close to Marian Rivera's heart, the GMA Kapuso Foundation, to
support immediate relief efforts. Jankovsky emphasized that customers could
rely on Home Credit during these challenging times, highlighting offerings like
Home Credit Protect, which offered home coverage plans, and loan flexibility.
“While we celebrate our company milestones, we keep in
mind our fellow Filipinos in need and stand ready to support them,” he concluded.
To know more about the latest updates from Home Credit
Philippines,
visit its official website, www.homecredit.ph. You may also follow its official Facebook, Instagram, and TikTok accounts.
Home Credit Philippines is a financing company duly licensed and supervised by the Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP).
About
Home Credit
Home Credit Philippines is the leading consumer finance company in the Philippines. Backed by Bank of Ayudhya Public Company Limited, the fifth largest bank in Thailand and by MUFG Bank Ltd., the largest banking group in Japan, and trusted by a strong and diverse set of banks locally and worldwide, the company plays a pivotal role in driving financial inclusion for Filipinos by expanding access to credit opportunities and transforming the consumer finance landscape in the Philippines.
In its 11th year, Home Credit has served 11 million customers and credited over 350 billion pesos worth of loans through its portfolio of products that cater to the different needs of its customers—installment financing, cash loans, credit cards, and a virtual spending limit named Qwarta. Trusted by Filipinos, Home Credit is registered with the Security and Exchange Commission and regulated by the Bangko Sentral ng Pilipinas. The company was recognized as the Best Finance Company of the Philippines in 2024 by the Asian Banking & Finance (ABF) Retail Banking Awards.
More information on HCPH is available at www.homecredit.ph.
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