Wednesday, August 13, 2014

The Awesome Threesome at Joe's Jeans

Ingrid Chua Go, Mikaela Martinez and Princess Violago hosted a Sale Party for the Launch of Joe’s Jeans

A big shopping spree happened at SM Mega Fashion Hall when three big fashion icons launched the sought-after jeans brand in L.A. Ingrid Chua Go, Mikaela Martinez and Princess Violago hosted a Joe’s Jeans Private Sale Party at the first and newest Joe’s Jeans boutique.

Joe’s is an L.A.-based casual chic lifestyle brand known for modernized, timeless styles from premium denim and collection pieces to contemporary accessories and footwear. With over a decade of influence in the fashion industry, Joe’s has remained true to their DNA throughout their expansion, embracing fashion innovation in the creation of a fully faceted line for men and women.

“Joe’s Jeans wants to feature an image of strong-minded and independent people, like Ingrid Chua Go, Mikaela Martinez and Princess Violago who live for passion and follow their hearts. I believe they are the depiction of a perfect day at Joe’s Jeans Boutique.”, said Mika Raymundo, Brand Manager of Joe’s Jeans.

Excited to shop and experience the comfort of wearing a pair of Joe’s jeans, the guests of the Awesome Three had a blast slashing a couple of bucks hunting for the best fitting jeans.

#JustAPerfectDay

Known for its unique, narrative campaigns, Joe’s Jeans features the strong-minded, independent people, who liberate themselves by throwing convention out the window and following their hearts with no regrets and no apologies. What if your definition of a perfect day was changing plans on your wedding day and running out wearing your favorite jeans under your wedding dress, or the morning of the walk of shame?



Joe's poses a modern challenge for anyone determined to write his or her own story unencumbered by societal standards and opinions. "What's Your Perfect Day?" #JustAPerfectDay

Joe's Jeans are the choice of Hollywood's biggest stars like Beyonce, Rihanna, Taylor Swift, Gwyneth Paltrow, Gisele Bundchen, Zoe Saldana, Cameron Diaz, Miranda Kerr, Ben Affleck, Joe Jonas and a lot more.

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