Ingrid Chua Go,
Mikaela Martinez and Princess Violago hosted a Sale Party for the Launch of
Joe’s Jeans
A big shopping spree happened at SM Mega
Fashion Hall when three big fashion icons launched the sought-after jeans brand
in L.A. Ingrid Chua Go, Mikaela Martinez and Princess Violago hosted a Joe’s
Jeans Private Sale Party at the first and newest Joe’s Jeans boutique.
Joe’s is an L.A.-based casual chic
lifestyle brand known for modernized, timeless styles from premium denim and
collection pieces to contemporary accessories and footwear. With over a decade
of influence in the fashion industry, Joe’s has remained true to their DNA
throughout their expansion, embracing fashion innovation in the creation of a
fully faceted line for men and women.
“Joe’s Jeans wants to feature an image of
strong-minded and independent people, like Ingrid Chua Go, Mikaela Martinez and
Princess Violago who live for passion and follow their hearts. I believe they
are the depiction of a perfect day at Joe’s Jeans Boutique.”, said Mika
Raymundo, Brand Manager of Joe’s Jeans.
Excited to shop and experience the comfort
of wearing a pair of Joe’s jeans, the guests of the Awesome Three had a blast
slashing a couple of bucks hunting for the best fitting jeans.
#JustAPerfectDay
#JustAPerfectDay
Known for its unique, narrative campaigns,
Joe’s Jeans features the strong-minded, independent people, who liberate
themselves by throwing convention out the window and following their hearts
with no regrets and no apologies. What if your definition of a perfect day was
changing plans on your wedding day and running out wearing your favorite jeans
under your wedding dress, or the morning of the walk of shame?
Joe's poses a modern challenge for anyone determined to write his or her own
story unencumbered by societal standards and opinions. "What's Your
Perfect Day?" #JustAPerfectDay
Joe's Jeans are the choice of Hollywood's
biggest stars like Beyonce, Rihanna, Taylor Swift, Gwyneth Paltrow, Gisele
Bundchen, Zoe Saldana, Cameron Diaz, Miranda Kerr, Ben Affleck, Joe Jonas
and a lot more.