Nestle
rolls out new MILO cereal drink through nationwide barangay runs
Leading nutrition,
health and wellness company Nestle Philippines is set to bring its new and
improved cereal drink MILO Nutriload to 50 Filipino communities nationwide. From
May to August of this year, the Barangay Nutriload-ed caravan will visit prominent
barangays in the Greater Manila Area (GMA), Luzon, Visayas and Mindanao to give
households a chance to taste the new mix and engage in fun Nutriload-ed
activities.
At every stop,
Barangay Nutriload-ed residents can join the exciting shooting game, compete in
the relay race and capture their favorite MILO moments at the photo booth to
take home special prizes. Residents will also get a chance to win home
appliances and other prizes through the Barangay Nutriload-ed Raffle Draw by
submitting as many sachets of MILO Nutriload in the drop boxes of participating
sari-sari stores.
Sari-sari store
owners also get the chance to win big by having the most number of attendees,
the most number of raffle entries, or by being the lucky sari-sari store
partner of a winning suki in the
raffle draw.
“We at MILO understand the unique relationship between
sari-sari store owners and household matriarchs. Barangay Nutriload-ed aims to exhibit the sarap, sustansiya and saya elements of MILO Nutriload for both
demograhics through the activities and promos we have lined up for every visit,” said Meg Panopio, MILO Nutriload Brand Manager,
Nestle Philippines.
Nutriload-ed
with Vitamin C, Iron, Calcium and the delicious MILO taste Filipinos know and
love, MILO Nutriload is the perfect snack for families who need to perform
better in school, at work or for sports and other physical activities. MILO
Nutriload is the only cereal drink that is Nutriload-ed with special Protomalt
flakes, making it a healthy and filling source of lasting energy.
Barangay Nutriload-ed
began strong at the kick-start event jam-packed with amusement and nutrition at
Brgy. Batasan Hills in Quezon City. The Barangay Nutriload-ed caravan is slated
to make more families di lang basta
loaded, nutriload-ed as it visits more barangays around the country in the
coming weeks.
For
more information, log on to the MILO Philippines Facebook page (https://www.facebook.com/milo.ph) and follow MILO on Twitter
(@MiloPH).
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